Who are the Muslim Influencers That Create Halal Content? Millennials, Gen- Zs perhaps even boomers find themselves surrounded by content created by influencers on various social media platforms. The content is mostly visual, instead of being mainly textual as was the previous precedent. How do you filter through this barrage of information? Well, firstly understand the kind of content that you want to be exposing yourself to. Is it someone who you may relate to because of how their household is similar to yours…brown families, Arab families, converts, reverts? Is it religious advice that you are seeking for Salah or marriage? Or is it advice on how to conduct daily business in accordance with Islam or just inspirational quotes in the light of the Quran and Sunnah? This welcome onslaught of media in the form of infographics and auditory stimuli can define the way you perceive life and how you deal with people around you.

How are you defining yourself?

“You are what you eat.” This adage holds true for media consumption as well. If you surround yourself with people who have a positive mindset you will get uplifted by them and likewise, if you follow people who only pick faults with their surroundings, you will manifest their behavior. If you like some posts with wedding dresses, the algorithm will show you marriage and wedding-related content. Some influencers rose to fame overnight because their content went viral, as it resonated with the masses. Others built their brand through a different channel and then shifted their focus to fit into mainstream media, which is consumed by their target audience. Recent research shows that 40% of gen z users TikTok and Instagram as search tools. So how do you mindfully decide who to follow? Someone who can shape your subconscious. It’s like allowing someone to live in a rent-free space in your head.

Making the right choice

Imagine that you are planning a wedding (well we are trying our best that you do so). If you have had a well-rounded upbringing, you will focus on both the material and spiritual aspects of marriage. To achieve that you will search up ideas for Nikah arrangements, Maher ideas, signing ceremony(Kitab) gifts, wedding dances, etc. You may also search uprights after marriage in Islam, what clauses should the nikah include, and so on and so forth. The societal dictum of course indicates that one must remain close to our roots and follow through with traditions. So maybe you will look at influencers that share your regional roots or scholars from your Fiqh or influencers that appeal to the masses and have easy-to-follow content on Twitter etc. Although there is a wealth of information available online, SyedMatch has put together profiles of some noteworthy influencers that create halal content, for you to follow and draw inspiration from. These influencers offer content that is endorsed by them in the manner of their teachings as well as lifestyle. Following no particular order:

Key influencers

Ramis Ansari

• Digital creator
• Base: Sydney, Australia
• Content: Humor-based, highlights brown families, discusses varying topics including marriage and Islam.
• Founder of: Alagbyansari – Halal clothing brand
• R A M I S (@ramis.ansari)

Suhaiymah Manzoor-Khan

 

• Poet, educator and Author
• Base: UK
• Content: Awareness regarding Islmaophobia, race, decolonization and gender.
• The Brown Hijabi

Mufti Ismail Menk

• Ismail ibn Musa Menk, also known as Mufti Menk,
• Muslim cleric and Mufti
• Base: Zimbabwe
• Content: Down to earth, relatable teachings of Shariah and inculcation of the love for Islam
• One of “The Top 500 Most Influential Muslims in the World” since 2010.
• Mufti Menk (@muftimenkofficial)

 

Dr. Ingrid Mattson

• Dr. Ingrid Mattson
• Muslim religious leader, a professor of Islamic Studies, a best-selling author, and an interfaith activist.
• Base: London, Ontario
• Content: Qur’anic interpretation, Islamic theological ethics and interfaith relations.
• One of the “500 Most Influential Muslims” by Jordan’s Royal Institute for Strategic Studies for four consecutive years.
• Dr. Ingrid Mattson (@IngridMattson) / Twitter

 

Peter Gould

• Designer, creative entrepreneur, artist and photographer
• Base: Australia and beyond borders
• Content: Creative inspirational projects, innovative, award-winning work with positive messages.
• Co-founder and Chief Creative officer: Zileej, creative learning experiences, toys and games for Muslims.
• https://au.linkedin.com/in/petergouldart

Maruf Yusupov

• Maruf Yusupov
• Serial entrepreneur and digital media creator
• Base: Toronto, Ontario
• Content: Serial entrepreneur, Muslim Lifestyle network.
• Co-founder: Ummaland, Halal.Ad, A powerful alternative to Google Ads and Facebook ads for the global Muslim market.
• Maruf Yusupov (@marufyusupov) / Twitter

 

Mubarakah Ibrahim

• Fitness guru for Muslim Women
• Base: New Haven, Connecticut
• Content: Fit Muslim women’s lifestyle, health, and fitness, halal sportswear and supplements
• Founder: Balance Fitness Studios. FitMuslimah
• Health Coach for Women (@fitmuslimah)

 

Na’ima B. Robert

• Author, conversation creator, and motivational speaker
• Base: London, UK
• Content: Addresses taboo topics in the Muslim community, self-esteem, and other concerns
• Author: Award-winning author with varying publications.
• Author, Book Editor, Speaker (@naimabrobert)

 

Dr. Imam Omar Suleiman

• American Muslim scholar, civil rights leader, writer, and public speaker.
• Base: Dallas, Texas
• Content: Lectures on daily struggles and resolutions, Muslim for humanity, following Deen, and many other
• Founder: Yaqeen Institute.
• Omar Suleiman (@imamomarsuleiman)

Dalia Mogahed

• Researcher for social policy and understanding and champion advocate of Muslims’ rights
• Base: Washington, DC
• Content: Thought leader, correct representation of Islam and sharia in media
• Co-Author: Who speaks for Islam: What a Billion Muslims Really Think
• Founder: Cross cultural foundation
• Dalia Mogahed (@daliamogahed) 

Khalid Al Ameri

• Entrepreneur, digital content creator and social commentator
• Base: Abu Dhabi, UAE
• Content: Halal banter, married life, co-existence amongst cultures, humor based travelogues and motivational content.
• Khalid Al Ameri

Jay Deen

• Ghanian Convert, Musician, Language Learner, Author, Philanthropist
• Base: Ottawa, Canada
• Content: Halal music highlight social issues and philanthropy based.
• Jae Deen

 

These influencers mentioned above are few of the many and truly motivational personalities that can influence our decisions in life. Whether it is our decision to find a Muslim partner in marriage or how to lead our lives with our heads held high, or how to deal with loss and redirect our energy towards positivity. Ultimately, however, in the true sense of the word, we should always look up to our beloved Sahaba and Sahabiat and our Prophet S.A.W., the true influencers, and then seek worldly influence to strike a balance between deen and dunya. So, take note, learn the positives, and groom yourself to be a better partner and an even better Muslim.

Inspired by the content of these Muslim Influencers? Looking for a halal way of love? Then SyedMatch’s Muslim matrimonial service is the perfect place for you to find your Muslim partner for marriage.